Children can bring their Lego creations to life with the launch of Lego Boost, a building and coding set that adds movement, sound and personality to models.
Unveiled at the Consumer Electronics Show in January, Lego Boost has now gone on sale at most major retailers of Lego products in the US, priced at US$159.99.
Designed for children aged seven or older, Lego Boost introduces children to coding through a free downloadable app that contains the guidance, building instructions and simple commands to bring five diverse Lego creations to life: Vernie the Robot, Frankie the Cat, the Guitar 4000, the Multi-Tool Rover 4 and the Autobuilder.
Much like building with Lego bricks, children can now build behaviours and actions by linking digital coding blocks in an easy-to-understand horizontal layout within the app. Children can also record voice effects for their creations, adding personality without requiring spelling and typing. The Lego Boost app includes more than 60 activities designed to inspire additional building, coding and play.
Once children have become familiar with building and coding the Lego Boost hero models, they can add movement to any Lego creation through the app’s “creative canvas” feature that includes basic building instructions for two simple base models, which children can use to customise their own Lego creations: a walking base for making animals like a dragon or a pony and a driving base for building vehicles like a dune buggy or rover.
“For generations, children have been imagining a world where their Lego creations come to life and now through simple coding language and Lego Boost they can add movement and personality to their entire Lego collection,” said Simon Kent, design lead for Lego Group.
“Any brick, any set, any idea can and will come alive when children pair Lego Boost with their endless imaginations.”
Lego Boost is now on sale at most major toy retailers, selected consumer electronics retailers, at Lego Stores and at shop.Lego.com. The RRP in Europe is €159.99 and in Canada C$199.99.