US fashion label Michael Kors has re-released its Runway watch – as a smartwatch.
The Runway smartwatch offers a highly personalised experience with heart-rate tracking, swimproof functionality, payment methods, untethered GPS and other features – but it looks like a normal timepiece.
In addition to three classic stainless steel plating options, the Michael Kors Runway watch comes with the brand’s first silicone-strap styles.
The Runway watch was made in partnership with Google which has developed its Android-based operating system for watches in competition with Apple’s smartwatch range.
The Runway smartwatch features new digital dial designs that connect to and visually show your heart rate, making it easy to measure and track. Additionally, updates to the My Social app – a feature that allows users to showcase their Facebook and Instagram photos right on their watch dials – allows wearers to customise their social photo dials with Michael Kors-themed stickers.
Other features include:
- Swim-proof functionality: shower and swim seamlessly and track swim workouts through third-party apps.
- Payment technology allowing wearers to buy things using the watch’s NFC function and Google Pay – or Alipay in China.
- Untethered GPS: you can leave your phone at home when going for a walk, hike, ride, or run with built-in GPS that records the distance right on your smartwatch.
- Google Assistant on the wrist: ask the Google Assistant to help you manage daily tasks, get answers on the go and more.
“The last two generations of the Michael Kors Access collection have allowed users globally to express their personal style while staying in touch with the world around them,” said Miles Barr, director of engineering for Wear OS at Google. “We’re thrilled to partner again on the new Runway smartwatch and support Michael Kors’ ongoing innovation in the wearables space.”