Johnnie Walker has unveiled its annual limited edition Blue Label bottle to mark Lunar New Year.
For the Year of the Dog, the whisky maker collaborated with multi-award winning Taiwanese artist Page Tsou who drew a mural showing the Johnnie Walker Striding Man celebrating the Lunar New Year alongside Shar Pei, originally bred for Chinese nobility.
“The precious design consists of four dogs all chosen for their special meaning in Asia,” explains Page Tsou.
“This unique design tells the story of the Johnnie Walker Striding Man and a loyal companion as they journey around the world bringing prosperity and rejoicing in the arrival of the New Year. The design also contains various symbols of wealth and prosperity making this bottle extremely unique and the perfect gift to give this Chinese New Year.”
Decorated with precious metals and a lacquered, ink-jet finish, the bottle itself depicts an ancient Chinese triptych design of beautiful lanterns, fireworks, and dancing dragons, embodying emotions felt while ringing in the New Year.
Man’s best friend is pictured standing honest and loyal while traveling through this vibrant landscape, representing the best traits of human nature.
In the US, the Johnnie Walker Blue Label Year of the Dog has a suggested retail price of $258 (for a 750 ml bottle).
This is the fifth instalment of Johnnie Walker’s Lunar New Year commemorative bottle, inspired by the Chinese Zodiac.