Remember the Polaroid instant photo? The concept has made a comeback in the digital age: Prynt, a self-described leader in “a new era of instant photography” recently launched Prynt Pocket, a device that transforms your phone into the smallest and coolest instant camera.
Small enough to fit in the palm of your hand, Prynt Pocket attaches directly to your phone, and lets you capture, print and share life’s everyday moments – from spontaneous to special occasions – while on-the-go. The Prynt Pocket also has innovative video capabilities for next-gen storytelling, giving you the option to embed augmented reality videos into your photos and bring them to life in a Harry Potter-like way.
Watch TechCrunch’s video explaining the concept below…
“The phone in our pocket serves as our camera, photo album, and the way we share our lives digitally. But with the thousands of photos stored on our phones, there’s never been an easy way to print those photos, so they become lost in our phones and rarely looked at again,” explains Clement Perrot, CEO and co-founder of Prynt.
“Prynt is changing this and giving everyone – from teens and millennials to young parents – the ability to turn their phone into an instant camera. Printing photos from your phone is now just as instant and exciting as posting a photo on Instagram or Snapchat.
“There is nothing cooler than being able to print a photo straight from your phone, and when you add in the augmented reality video feature, that takes photo sharing to a whole new level.”
Using Prynt Pocket is easy: Attach it to your phone and you’re ready to print. Once you’ve taken a photo, you have the option to record a 10-second video that will be hidden within that photo. Before printing, the Prynt app enables you to edit and enhance your photo with fun, creative filters, text and memes. Then, whoever has a physical copy, can use the Prynt app to scan the photo and watch it come to life.
Prynt uses inkless paper for long-lasting, tear- and smudge-resistant photos. The paper has adhesive backing so photos can be stuck on surfaces.
Founded Prynt in June 2014 in Paris, France, the company is now based in San Francisco, and has backing from GGV Capital, Greycroft Capital and other leading venture firms.