“There’s a natural crossover between trick bikes – which is what we’ve been known for since 1974 – and scooters,” says Milissa Rick, senior director of marketing for US BMX bike maker Mongoose, explaining why the company is expanding into scooters.
“It’s a perfect combination of getting outside and having fun while expressing your creativity. We listened to what customers wanted to see in a scooter and our line is a direct result of that feedback.”
Mongoose, owned by Dorel Industries, has rolled out a brand-new range of Force folding and Stance Freestyle model scooters in Target stores and on Target.com from August 21. Five folding scooters and three freestyle scooters will range in price from US$29.99 to $89.99.
The Mongoose Force folding line is ideal for recreational use and short commutes as they fold easily for travel. All five scooters include Max Grip tape on both the brake and deck. The Force 2.0, 3.0 and 4.0 feature kick stands and bike-style grips, while the Force 1.0 and Force 1.0, with lighted wheels, have soft foam grips. The Force scooters are appropriate for kids ages five and up.
The Mongoose Stance line features a heavier duty design, ideal for a day at the skatepark. The Stance Pro and Stance Elite feature an anodised clamp collar for control and precise steering and front and rear alloy pegs. The Stance scooters are appropriate for kids ages eight and up.